:root {
  --bg: #faf8f4;
  --fg: #1a1a1a;
  --accent: #e8430a;
  --accent-warm: #f97316;
  --muted: #6b6b6b;
  --border: #e8e4dc;
  --card-bg: #ffffff;
}

* { box-sizing: border-box; margin: 0; padding: 0; }

body {
  background: var(--bg);
  color: var(--fg);
  font-family: 'DM Sans', system-ui, sans-serif;
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

/* NAV */
.nav {
  position: fixed;
  top: 0;
  left: 0;
  right: 0;
  z-index: 100;
  padding: 1.25rem 2rem;
  background: rgba(250, 248, 244, 0.85);
  backdrop-filter: blur(12px);
  border-bottom: 1px solid var(--border);
  display: flex;
  justify-content: space-between;
  align-items: center;
}
.nav-inner { max-width: 1200px; margin: 0 auto; }
.nav-logo {
  font-family: 'DM Serif Display', serif;
  font-size: 1.35rem;
  color: var(--fg);
  letter-spacing: -0.02em;
  text-decoration: none;
}
.nav-links {
  display: flex;
  align-items: center;
  gap: 1.5rem;
}
.nav-links a {
  font-size: 0.9rem;
  color: var(--muted);
  text-decoration: none;
  font-weight: 500;
  transition: color 0.15s;
}
.nav-links a:hover { color: var(--fg); }
.nav-cta {
  background: var(--accent);
  color: #fff !important;
  padding: 0.45rem 1.1rem;
  border-radius: 6px;
  font-weight: 600;
  transition: transform 0.15s, box-shadow 0.15s;
}
.nav-cta:hover { transform: translateY(-1px); box-shadow: 0 4px 16px rgba(232,67,10,0.25); color: #fff !important; }

/* HERO */
.hero {
  min-height: 100vh;
  display: flex;
  flex-direction: column;
  justify-content: center;
  align-items: center;
  text-align: center;
  padding: 7rem 2rem 4rem;
  background: var(--bg);
}
.hero-label {
  font-size: 0.75rem;
  text-transform: uppercase;
  letter-spacing: 0.15em;
  color: var(--accent);
  font-weight: 600;
  margin-bottom: 1.5rem;
}
.hero-headline {
  font-family: 'DM Serif Display', serif;
  font-size: clamp(2.4rem, 5.5vw, 4.5rem);
  line-height: 1.1;
  letter-spacing: -0.03em;
  color: var(--fg);
  max-width: 780px;
  margin-bottom: 1.5rem;
}
.hero-sub {
  font-size: 1.15rem;
  color: var(--muted);
  max-width: 520px;
  margin-bottom: 3rem;
  font-weight: 300;
}
.hero-visual {
  display: flex;
  align-items: center;
  gap: 1.5rem;
  flex-wrap: wrap;
  justify-content: center;
}
.clip-stack {
  display: flex;
  gap: 0.75rem;
  align-items: center;
}
.clip-card {
  width: 90px;
  height: 90px;
  border-radius: 14px;
  display: flex;
  flex-direction: column;
  align-items: center;
  justify-content: center;
  gap: 6px;
  font-size: 0.7rem;
  font-weight: 600;
  letter-spacing: 0.05em;
  text-transform: uppercase;
}
.clip-tiktok { background: #000000; color: #fff; }
.clip-reels { background: linear-gradient(135deg, #833ab4, #fd1d1d, #fcb045); color: #fff; }
.clip-shorts { background: #ff0000; color: #fff; }
.clip-attention { background: var(--accent); color: #fff; }
.clip-dest { margin-left: 1rem; }
.clip-icon {
  font-size: 1.4rem;
  font-weight: 700;
}
.attention-icon { font-size: 1.1rem; }
.clip-arrow {
  font-size: 2rem;
  color: var(--accent);
  font-weight: 300;
}

/* PROBLEM */
.problem {
  background: var(--fg);
  color: var(--bg);
  padding: 6rem 2rem;
}
.problem-inner { max-width: 900px; margin: 0 auto; }
.problem-statement {
  text-align: center;
  margin-bottom: 4rem;
}
.problem-quote {
  font-family: 'DM Serif Display', serif;
  font-size: clamp(1.6rem, 3.5vw, 2.8rem);
  line-height: 1.25;
  font-style: italic;
  margin-bottom: 0.75rem;
}
.problem-attribution {
  font-size: 0.85rem;
  color: #888;
  text-transform: uppercase;
  letter-spacing: 0.1em;
}
.problem-reality {
  display: flex;
  flex-direction: column;
  gap: 2rem;
}
.reality-block {
  display: flex;
  gap: 1.5rem;
  align-items: flex-start;
}
.reality-icon {
  font-size: 1.2rem;
  color: var(--accent-warm);
  flex-shrink: 0;
  margin-top: 0.2rem;
  width: 20px;
}
.reality-block p { font-size: 1.05rem; line-height: 1.6; color: #ccc; }

/* HOW */
.how { padding: 7rem 2rem; background: var(--bg); }
.how-header { text-align: center; margin-bottom: 4rem; }
.how-label {
  font-size: 0.7rem;
  text-transform: uppercase;
  letter-spacing: 0.2em;
  color: var(--accent);
  font-weight: 600;
  display: block;
  margin-bottom: 0.75rem;
}
.how-header h2 {
  font-family: 'DM Serif Display', serif;
  font-size: clamp(1.8rem, 3vw, 2.8rem);
  letter-spacing: -0.02em;
}
.how-steps {
  max-width: 800px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  gap: 0;
}
.step {
  display: flex;
  gap: 2rem;
  align-items: flex-start;
  padding: 2.5rem 0;
  border-bottom: 1px solid var(--border);
}
.step:last-child { border-bottom: none; }
.step-num {
  font-family: 'DM Serif Display', serif;
  font-size: 3rem;
  color: var(--accent);
  line-height: 1;
  flex-shrink: 0;
  width: 80px;
}
.step-body h3 {
  font-size: 1.25rem;
  font-weight: 600;
  margin-bottom: 0.6rem;
  letter-spacing: -0.01em;
}
.step-body p { color: var(--muted); font-size: 0.95rem; line-height: 1.7; }

/* PACKAGES */
.packages {
  background: #f2ede6;
  padding: 7rem 2rem;
}
.packages-header { text-align: center; margin-bottom: 3.5rem; }
.packages-label {
  font-size: 0.7rem;
  text-transform: uppercase;
  letter-spacing: 0.2em;
  color: var(--accent);
  font-weight: 600;
  display: block;
  margin-bottom: 0.75rem;
}
.packages-header h2 {
  font-family: 'DM Serif Display', serif;
  font-size: clamp(1.8rem, 3vw, 2.6rem);
  letter-spacing: -0.02em;
}
.package-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 1.5rem;
  max-width: 1100px;
  margin: 0 auto 2.5rem;
}
.package {
  background: var(--card-bg);
  border-radius: 16px;
  padding: 2.25rem;
  border: 1px solid var(--border);
  position: relative;
}
.package-featured {
  border: 2px solid var(--accent);
  box-shadow: 0 4px 32px rgba(232, 67, 10, 0.12);
}
.package-badge {
  position: absolute;
  top: -12px;
  left: 50%;
  transform: translateX(-50%);
  background: var(--accent);
  color: #fff;
  font-size: 0.7rem;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 0.08em;
  padding: 0.3rem 1rem;
  border-radius: 99px;
  white-space: nowrap;
}
.package-name {
  font-size: 0.75rem;
  text-transform: uppercase;
  letter-spacing: 0.12em;
  color: var(--muted);
  font-weight: 600;
  margin-bottom: 0.75rem;
}
.package-price {
  font-family: 'DM Serif Display', serif;
  font-size: 2.6rem;
  color: var(--fg);
  margin-bottom: 1.75rem;
  line-height: 1;
}
.package-price span { font-size: 1rem; color: var(--muted); font-family: 'DM Sans', sans-serif; }
.package-features {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 0.75rem;
  margin-bottom: 1.75rem;
}
.package-features li {
  font-size: 0.9rem;
  color: var(--fg);
  padding-left: 1.25rem;
  position: relative;
}
.package-features li::before {
  content: '—';
  position: absolute;
  left: 0;
  color: var(--accent);
  font-weight: 600;
}
.package-best {
  font-size: 0.8rem;
  color: var(--muted);
  border-top: 1px solid var(--border);
  padding-top: 1.25rem;
  font-style: italic;
}
.addons {
  display: flex;
  flex-wrap: wrap;
  gap: 0.75rem;
  align-items: center;
  justify-content: center;
  max-width: 900px;
  margin: 0 auto;
}
.addons-label {
  font-size: 0.8rem;
  color: var(--muted);
  font-weight: 600;
}
.addon-tag {
  background: var(--card-bg);
  border: 1px solid var(--border);
  border-radius: 99px;
  padding: 0.35rem 1rem;
  font-size: 0.8rem;
  color: var(--fg);
}

/* PHILOSOPHY */
.philosophy {
  background: var(--bg);
  padding: 7rem 2rem;
}
.philosophy-inner { max-width: 1100px; margin: 0 auto; }
.philosophy-statement {
  margin-bottom: 4rem;
  border-left: 3px solid var(--accent);
  padding-left: 2.5rem;
}
.philosophy-statement h2 {
  font-family: 'DM Serif Display', serif;
  font-size: clamp(1.6rem, 3vw, 2.5rem);
  line-height: 1.25;
  letter-spacing: -0.02em;
}
.philosophy-pillars {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 3rem;
}
.pillar-icon {
  font-size: 2rem;
  margin-bottom: 1rem;
}
.pillar h3 {
  font-size: 1.1rem;
  font-weight: 600;
  margin-bottom: 0.75rem;
  letter-spacing: -0.01em;
}
.pillar p { font-size: 0.9rem; color: var(--muted); line-height: 1.7; }

/* CLOSING */
.closing {
  background: var(--accent);
  color: #fff;
  padding: 6rem 2rem;
  text-align: center;
}
.closing-inner { max-width: 700px; margin: 0 auto; }
.closing h2 {
  font-family: 'DM Serif Display', serif;
  font-size: clamp(1.8rem, 3.5vw, 3rem);
  line-height: 1.2;
  margin-bottom: 1.25rem;
}
.closing p {
  font-size: 1.05rem;
  line-height: 1.7;
  opacity: 0.9;
  font-weight: 300;
}

/* FOOTER */
.footer {
  background: var(--fg);
  color: var(--bg);
  padding: 4rem 2rem;
}
.footer-inner {
  max-width: 1100px;
  margin: 0 auto;
  display: flex;
  justify-content: space-between;
  align-items: flex-start;
  gap: 3rem;
  flex-wrap: wrap;
}
.footer-logo {
  font-family: 'DM Serif Display', serif;
  font-size: 1.5rem;
  display: block;
  margin-bottom: 0.75rem;
}
.footer-brand p, .footer-meta p {
  font-size: 0.85rem;
  color: #888;
  line-height: 1.6;
  max-width: 380px;
}

/* SHARED BUTTONS */
.btn-primary {
  display: inline-block;
  background: var(--accent);
  color: #fff;
  font-weight: 600;
  font-size: 0.95rem;
  padding: 0.8rem 1.75rem;
  border-radius: 8px;
  text-decoration: none;
  transition: transform 0.15s, box-shadow 0.15s;
  letter-spacing: -0.01em;
}
.btn-primary:hover {
  transform: translateY(-1px);
  box-shadow: 0 6px 24px rgba(232, 67, 10, 0.35);
}
.btn-primary:active { transform: scale(0.97); }
.btn-secondary {
  display: inline-block;
  background: transparent;
  color: var(--muted);
  font-weight: 500;
  font-size: 0.9rem;
  padding: 0.8rem 1.5rem;
  border-radius: 8px;
  text-decoration: none;
  border: 1px solid var(--border);
  margin-left: 0.75rem;
  transition: all 0.15s;
}
.btn-secondary:hover { color: var(--fg); border-color: var(--fg); }

.hero-cta {
  margin: 0.75rem 0 2rem;
  text-align: center;
}
@media (max-width: 900px) {
  .package-grid { grid-template-columns: 1fr; }
  .philosophy-pillars { grid-template-columns: 1fr; gap: 2.5rem; }
  .step { gap: 1.25rem; }
  .step-num { width: 50px; font-size: 2.2rem; }
}
@media (max-width: 600px) {
  .hero-headline { font-size: 2.2rem; }
  .hero-visual { gap: 1rem; }
  .clip-card { width: 70px; height: 70px; font-size: 0.6rem; }
  .clip-stack { gap: 0.5rem; }
  .clip-arrow { font-size: 1.5rem; }
  .problem-quote { font-size: 1.5rem; }
  .footer-inner { flex-direction: column; }
}
/* Package CTAs */
.package-cta {
  display: block;
  text-align: center;
  margin-top: 20px;
  padding: 11px 20px;
  background: transparent;
  border: 1px solid rgba(201,169,110,0.4);
  color: #c9a96e;
  border-radius: 8px;
  font-size: 14px;
  font-weight: 500;
  text-decoration: none;
  transition: all 0.2s;
}
.package-cta:hover { background: rgba(201,169,110,0.08); border-color: #c9a96e; }
.package-cta-primary { background: #c9a96e; color: #0a0a0a; border-color: #c9a96e; font-weight: 600; }
.package-cta-primary:hover { background: #d4b87a; }